Writing About Interiors
Tutor : Sarah Warwick
Duration: 6 weeks
Suitable for: journalists wanting to write for the home interest market; interior designers wishing to move into journalism; stylists wishing to improve their writing skills; section editors commissioning and editing home interest copy. Please note this is not a styling course.
Week 1 The market.
Specialist publications and websites and home interest sections in newspapers and women’s interest.
Different types of home interest features: news, shopping, decorating, houses, kitchens, bathrooms and other rooms, buyer’s guides, consumer news and advice.
Tone, voice and content. Delivering what the reader wants. Avoiding cliche. Ways of explaining. The home interest year.
Press releases and PRs. Getting the story and images. Expert input.
Commissions and editing. How to get the feature you want and how to write the feature that’s been commissioned. Adding value.
Pitching and getting work.
1 lesson per week with assignments, online community/critique group with regular weekly input and comments from tutor.
For more information and start dates email