Writing About Interiors 

Tutor : Sarah Warwick

Duration: 6 weeks

Suitable for: journalists wanting to write for the home interest market; interior designers wishing to move into journalism; stylists wishing to improve their writing skills; section editors commissioning and editing home interest copy. Please note this is not a styling course.

Course Syllabus

Week 1 The market.
Specialist publications and websites and home interest sections in newspapers and women’s interest.

Week 2
Different types of home interest features: news, shopping, decorating, houses, kitchens, bathrooms and other rooms, buyer’s guides, consumer news and advice.

Week 3 
Tone, voice and content. Delivering what the reader wants. Avoiding cliche. Ways of explaining. The home interest year.

Week 4
Press releases and PRs. Getting the story and images. Expert input.

Week 5
Commissions and editing. How to get the feature you want and how to write the feature that’s been commissioned. Adding value.

Week 6
Pitching and getting work.

Course includes:
1 lesson per week with assignments, online community/critique group with regular weekly input and comments from tutor.

For more information and start dates email